Course Overview
Introduction to Social Media Customer Care
How To Set Up A Successful Social Care Program
Lesson 1: Defining Social Media Customer Care Or 'Social Care'
Lesson 2: The 3 Key Principles of Effective Social Care
Lesson 3: Overview of Social Care Tools & Platforms
Building a Robust Social Care Strategy
Lesson 1: Identifying Your Audience & Their Needs
Lesson 2: Creating a Social Care Strategy with the C.A.R.E. Framework
Lesson 3: Integrating Social Care with Your Overall Business Goals
Social Media Moderation vs. Social Customer Care
Lesson 1: The 5-Step Social Care Program
8 Key Points for a Well-Defined Social Care Strategy
